论文网
商务英语有关论文范文集,与国际商务英语相关论文摘要怎么写
本论文是一篇商务英语有关论文摘要怎么写,关于国际商务英语相关大学毕业论文范文。免费优秀的关于商务英语及国际经济及国际贸易方面论文范文资料,适合商务英语论文写作的大学硕士及本科毕业论文开题报告范文和学术职称论文参考文献下载。
课程名称:国际商务英语(双语)
课程编码:7042101
课程学分:2学分
课程学时:32学时
适用专业:国际经济与贸易
《国际商务英语(双语)》
(InternationalBusinessEnglish)
教学大纲
一、课程性质与任务
《国际商务英语(双语)》是国际经济与贸易专业本科生的专业选修课,也是一门重要的专业技能深化课程.课程通过活动教学,模拟实际商务环境,介绍国际贸易与国际商务领域中的一些基本概念和知识,其重点在于通过本课程的学习促进学生对英文专业术语的掌握,并在运用商务专业英语进行沟通交流方面有所提高.同时,也为考取剑桥商务英语(BECVantage)isabasiccourseforcollegestudentsmajoringininternationaleconomicsandtrade.Thislessonprovidesbasicconceptandknowledgeofinternationalbusiness.ThemainpurposeistoencouragestudentstolearnnecessaryEnglishtermsandimprovetheirabilitytomunicatewithothersinEnglish.
二、教学基本内容及基本要求
Module1
1,教学基本内容
1.1Waysofworking
1.2Makingcontacts
1.3Gettingthrough
1.4Speakingskills:partone
2,教学基本要求
了解:Theprincipleofworkingandmeetingpeopleunderdifferentcircumstances.
理解:Theappropriatetopicsofbusinesstalkandsocialtalk.
掌握:Words,phrasesandsentencestructuresusedinmakingcontacts,Communicatewithpeoplethroughtelephoneindifferentbusinesssituations.
Module2
1,教学基本内容
2.1Companybenefit
2.2Presentingyourpany
2.3Management
2.4Readingskills:partfive
2.5Writingskills:partone
2,教学基本要求
了解:Theprinciplesofpanyanizationandbenefit.
理解:Howtoaskquestionsaboutjob.
掌握:Words,phrasesandsentencestructuresusedindescribingpanyhistory,discusswithyourworkmatesabouttheworkingenvironment,panydevelopmentandworkarrangement.
Module3
1,教学基本内容
3.1Startingabusiness
3.2Leavingandtakingmessages
3.3BusinessLaw
3.4Listeningskills:partone
3.5Speakingskills:parttwo
2,教学基本要求
了解:Thetypesofbusinessandlegalterms.
理解:Howtostartabusinessandobeythelegalconstraints.
掌握:Words,phrasesandsentencestructuresusedinleavingandtakingmessagesonthephone,dealingwithlegalproblemsinbusiness.
Module4
1,教学基本内容
4.1Advertising
4.2Branding
4.3Delegating
4.4Readingskills:partfour
4.5Presentingyourownproduct/service
2,教学基本要求
了解:Theprinciplesofmakingadvertisementandbranding.
该文来自:http://www.sxsky.net/xie/070105942.html
理解:Differentmeansofadvertisement,skillsofbranding.
掌握:Words,phrasesandsentencestructuresusedindesigningandpresentingamarketingplanforyourownproductsandservices.
Module5
1,教学基本内容
5.1Theworkplace
5.2Participatinginameeting
5.3SolvingProblems
5.4Readingskills:partthree
5.5Speakingskills:partthree
2,教学基本要求
了解:Theprinciplesofdealingwithproblemsinbusinesssituation.
理解:Howtofacethecrisis,howtoprepareandparticipateinameeting.
掌握:Words,phrasesandsentencestructuresusedindealingwithproblems,Capableofcorrectmistakesandhandlingcrisis.
Module6
1,教学基本内容
6.1Recruitment
6.2ing
6.3SimulationofJobapplicationandinterview
6.4Readingskills:parttwo
2,教学基本要求
了解:Thecharacteristicsofaresumeandjobapplicationletter,theprincipleofwritings.
理解:Thepreparationofajobinterview.
掌握:Words,phrasesandsentencestructuresusedinjobapplicationandinterview.
Module7
1,教学基本内容
7.1Sales
7.2Selling
7.3Showingyou'relistening
7.4Readingskills:partone
| 有关论文范文主题研究: | 关于商务英语的论文范例 | 大学生适用: | 电大论文、专升本毕业论文 |
|---|---|---|---|
| 相关参考文献下载数量: | 43 | 写作解决问题: | 毕业论文怎么写 |
| 毕业论文开题报告: | 文献综述、论文设计 | 职称论文适用: | 杂志投稿、初级职称 |
| 所属大学生专业类别: | 毕业论文怎么写 | 论文题目推荐度: | 优质选题 |
7.5Writingskills:parttwo
2,教学基本要求
了解:Thecharacteristicsandimportanceofsalesandmarketing.
理解:Thecharacteristicsofdifferentmeansofselling.
掌握:Words,phrasesandsentencestructuresusedinmarketresearchandanalysis,Capableofconductingmarketingactivitiesandmarketanalysis.
Module8
1,教学基本内容
8.1Ethicaleconomics
8.2Training
8.3Handlingquestions
8.4Presentation
2,教学基本要求
了解:Thecharacteristicsandimportanceofethicaleconomics.
理解:Thecharacteristicsofdifferentmeansoftraining.
掌握:Words,phrasesandsentencestructuresusedineconomicethics,Capableofaskingandansweringquestionsduringtraining.
三、本课程与其它相关课程的联系与分工
先修课:《国际贸易导论》,《国际贸易实务》,《宏观经济学》,《大学英语》.
ThecharacteristicofthiscourseisabinationofEnglishandcorecoursesofBusinessmajor.Thepre-requiredcoursesincludeInternationalTrade,MacroEconomicsandInternationalTradePracticesaswellasCollegeEnglish.
四、实践性教学内容的安排与要求
本课程的实践内容为讨论课或讲座.讨论课要求学生分为3-5人小组,就一个课题进行充分准备,做成PPT,在课堂上进行演讲,回答其他同学和教师的提问,课后据此完成报告并提交.讲座将邀请国内外教授进行专题报告,要求学生听完讲座之后提交报告一份.
Thepracticalpartsofthiscourseincludeclassdiscussionsandseminars.Duringthediscussionclass,studentsaredividedintogroupsof3to5top
商务英语有关论文范文集
五、课程各教学环节和各篇章(节)学时分配
章节内容总学时讲授学时实验学时
(或上机,讨论)Module1Makingcontacts44Module2Presentingyourpany44Module3Startingabusiness44Module4Advertising422Module5SolvingProblems44Module6Recruitment422Module7Sales44Module8Ethicaleconomics44合计32284
六、本课程采用的教学方法和
商务英语有关论文范文集,与国际商务英语相关论文摘要怎么写参考文献资料：