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otentialdevastationbeforeitoccurs.WhichofthefollowingisTRUEbasedonwhatyouhavejustread
A.It'smonlyagreedthatearthquakesarehighlyfeared,butactuallyrelativelyharmless.
B.Thereisnoabsolutelyaccuratewaytopredictwhenorwhereearthquakesmightoccur.
C.Mostscientiststhinkthatmanisnowabletopredictwhenearthquakeswillhappen.
D.Mostscientiststhinkthatmanisnowabletopredictwhereearthquakeswillhappen.
Whatistheprobablemeaningof"contiguous"(Line2,Para.2)
A.Underwater.B.Ancient.C.Bordering.D.Huge.
Whatdoesthiselementoftheunknown(Line1,Para.3)referto
A.Thefactthattherearetwogreatearthquakezones.
B.Thefactthatearthquakescanhappenatanytimeorplace.
C.Thefactthatthepercentageofearthquakesislow.
D.Thefactthatexactcauseofearthquakesisnotclear.
Whichofthefollowinghavebeenusedtoanticipateearthquakeactivity
A.Differencesintheearth'smagicfieldandforceofgravity.
B.Howoftenminorearthtremorshavebeenobserved.
C.Patternsinthemovementoftheearth'scrust.
D.Alloftheabove.
Whichofthefollowingdescribestheauthor'sattitudetowardthepossibilityofearthquakepredication
A.Itwillneverbepossibletopredictearthquakes.
B.Earthquakescanalreadybepredictedwithgreataccuracy.
C.Thereisreallynoneedtotrytopredictearthquakeoccurrences.
D.Earthquakepredictionisbeingmoreandmorepossible.
Passage3
Tounderstandthemarketingconcept,itisonlynecessarytounderstandthedifferencebetweenmarketingandselling.Nottoomanyyearsago,mostindustriesconcentratedprimarilyontheefficientproductionofgoods,andthenreliedon"persuasivesalesmanship"tomoveasmuchofgoodsaspossible.Suchproductionandsellingfocusesontheneedsofthesellertoproducegoodsandthenconventthemintomoney.
Marketing,ontheotherhand,focusesonthewantsofconsumers.Itbeginswithfirstanalyzingthepreferencesanddemandsofconsumersandthenproducinggoodsthatwillsatisfythem.Thiseye-on-the-consumerapproachisknownasthemarketingconcept,whichsimplymeansthatinsteadoftryingtosellwhateveriseasiertoproduceorbuyforresale,themakersanddealersfirstendeavortofindoutwhattheconsumerwantstobuyandthengoaboutmakingitavailableforpurchase.
Thisconceptdoesnotimplythatbusinessisbenevolentorthatconsumersatisfactionisgivenpriorityoverprofitinapany.Therearealwaystwosidestoeverybusinesstransactionthefirmandthecustomerandeachmustbesatisfiedbeforetradeoccurs.Successfulnmerchantsandproducers,however,recognizethatthesurestroutetoprofitisthroughunderstandingandcateringtocustomers.Astrikingexampleoftheimportanceofcateringtotheconsumerpresenteditselfinmid-1985,whenCoca-Colachangedtheflavorofitsdrink.Thenon-acceptanceofthenewflavorbyasignificantportionofthepublicbroughtaboutapromptrestorationoftheClassicCoke,whichwasthenmarketedalongsidethenew,theKingCustomerrules!
Themarketingconceptdiscussedinthepassageis,inessence,_____.
A.thepracticeofturninggoodsintomoneyB.makinggoodsavailableforpurchase
C.thecustomer-centeredapproachD.aformofpersuasivesalesmanship
Whatwasthemainconcernofindustrialistsbeforethemarketingconceptwaswidelyaccepted
A.Theneedsofthemarket.B.Theefficiencyofproduction.
C.Thesatisfactionoftheuser.D.Thepreferencesofthedealer.
Accordingtothepassage,"tomoveasmuchofthesegoodsaspossible"means"_____".
A.tosellthelargestpossibleamountofgoods
B.totransportgoodsasefficientlyaspossible
C.todisposeofthesegoodsinlargequantities
D.toredesignthesegoodsforlarge-scaleproduction
WhatdoestherestorationoftheClassicCokebestillustrate
A.Traditionalgoodshaveastrongerappealtothemajorityofpeople.
B.Ittakestimeforanewproducttobeacceptedbythepublic.
C.Consumerswithconservativetastesareoftendifficulttoplease.
D.Productsmustbedesignedtosuitthetasteoftheconsumer.
Indiscussionofthemarketingconcept,theauthorfocuseson_____.
A.itsmaincharacteristicsB.itssocialimpactC.itspossibleconsequencesD.itstheoreticalbasis
Passage4
AlthoughAprildidnotbringustherainsweallhopedfor,andalthoughtheCentralValleydoesn'tgenerallyexperiencetheatmosphericsoundandlightningthatcanacpanythoserains,it'sstillimportantforparentstobeabletoanswertheyouthfulquestionsaboutthunderandlightning.
Thereasonthesetwowondersofnaturearesodifficultformanyadultstoexplaintochildrenisthattheyarenotverywellunderstoodbyadultsthemselves.Forexample,doyouknowthatthelightningweseeflashingdowntotheearthfromacloudisactuallyflashinguptoacloudfromtheearthOureyestrickusintothinkingweseeadownwardmotionwhenit'sactuallytheotherwayaround.Butthen,ifwebelievedonlywhatwethinkwesee,we'dstillinsistthatthesunrisesinthemorningandsetsatnight.
Mostlightningflashestakeplaceinsideacloud,andonlyarelativefewcanbeseenjumpingbetweentwocloudsorbetweenearthandacloud.But,withabout2,000thunderstormstakingplaceabovetheeartheveryminuteofthedayandnight,there'senoughactivitytoproduceabout100lightningstrikesoneartheverysecond.
Parentscanusethunderandlightningtohelptheirchildrenlearnmo
关于试卷方面论文范文集,与09年专升本英语专业试题,专升本英语题库浙江相关论文答辩参考文献资料: